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Research Papers

The Effect of SNS Marketing Characteristics on Appearance Management Behavior and Purchase Satisfaction of MZ Generation: Su-Min Go, Seung-Hyeon Mun, Jae-Sook Lee; J Korean Soc Cosmetol. 2024;30(2):286-298. Published online April 30, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.2.286; PDF

The Effect of SNS Beauty Information Quality on Satisfaction and Behavioral Intention: So-Hyeong Kwon, Eun-Jun Park; J Korean Soc Cosmetol. 2024;30(2):219-228. Published online April 30, 2024; DOI: https://doi.org/10.52660/JKSC.2024.30.2.219; PDF

The Effect of SNS Marketing Characteristics of Hair Salons on Brand Image and Emotional Bonding: Hee-Sun Kang, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(6):1526-1536. Published online December 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.6.1526; Full text PubReader ePub PDF

The Influence of SNS Information Characteristics on Brand Awareness in Skin Care Shop: Focusing on Women in their 20s and 30s: Hyun-Ji Je, Eun-Jin Yang; J Korean Soc Cosmetol. 2023;29(5):1100-1106. Published online October 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.5.1100; Full text PubReader ePub PDF

The Effect of Hair Salon Brand Image on Emotional Bonding and Purchase Intention in Social Media Marketing: Hee-Sun Kang, Ni-Na Park, Eun-Jun Park; J Korean Soc Cosmetol. 2023;29(5):1089-1099. Published online October 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.5.1089; Full text PubReader ePub PDF

The Effect of SNS Information Characteristics of Hair Salon on Purchase Intention and Word of Mouth: Su-Bin Ryu, Eun-Jin Yang; J Korean Soc Cosmetol. 2023;29(4):853-861. Published online August 31, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.4.853; Full text PubReader ePub PDF

A Study on the effect of SNS Information Characteristics on Consumer Attitudes and Intention to use Nail Care: Hyun-Jeong Lee, Ki-Han Kwon; J Korean Soc Cosmetol. 2023;29(1):132-144. Published online February 28, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.1.132
Cited By 1; Full text PubReader ePub PDF

Effect of Sole Proprietor Hair Salon’s SNS Information Characteristics on Consumer Attitude and Purchasing Behavior: Nurim Kim, Yong-Mi Jin; J Korean Soc Cosmetol. 2023;29(1):67-76. Published online February 28, 2023; DOI: https://doi.org/10.52660/JKSC.2023.29.1.67; Full text PubReader ePub PDF

SNS Marketing’s Effect on the MZ Generation’s Vegan Cosmetics Purchasing Behavior: Sun-Min Lee, Kyung-Eun Kim; J Korean Soc Cosmetol. 2022;28(5):1113-1123. Published online October 27, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.5.1113; Full text PubReader ePub PDF

Effects of Beauty SNS Usage Characteristics and Hair Style Interest on Hair Care Behavior: Kyeong-Woo Park, Yong-Mi Jin; J Korean Soc Cosmetol. 2022;28(5):998-1007. Published online October 27, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.5.998; Full text PubReader ePub PDF

A Study on the Moderating Effects of Consumers’ Consumption Propensity in Respect to the Effects SNS Advertising Attributes and SNS Engagement Had on Selection Intention of Beauty Shops: Young-Shim Kim, Jeong-Hee Mo; J Korean Soc Cosmetol. 2022;28(4):772-783. Published online August 23, 2022; DOI: https://doi.org/10.52660/JKSC.2022.28.4.772
Cited By 1; Full text PubReader ePub PDF

The Effect of Hairdresser's Job Crafting on Customer Orientation and Work Performance: HyeJeong Nam, YongMi Jin; J Korean Soc Cosmetol. 2021;27(6):1427-1436. Published online December 31, 2021; DOI: https://doi.org/10.52660/JKSC.2021.27.6.1427
Cited By 1; Full text PubReader ePub PDF

Internal Determinants of Selfie Compulsive Behavior in SNS: The role of Narcissism, Social Instrumentality of Appearance, and Self-presentation Motivation: Seong-rae Ju, Hae-won Park; J Korean Soc Cosmetol. 2020;26(4):773-783. Published online August 31, 2020; PDF

The Relationship between Quality of Beauty Service and Satisfaction Perceived Customer Using Social Network Service: Ye-song Lee, Eun-jin Yang; J Korean Soc Cosmetol. 2019;25(4):900-908. Published online August 31, 2019; PDF

A Study of Using SNS Beauty Information According to SNS Utilization of Female College Students in Gwangju Area: Eun-mi Jung, Hyeon-gyeong Kim, Seung-hee Seo, Mee-ok Choi; J Korean Soc Cosmetol. 2018;24(3):551-557. Published online June 30, 2018; PDF

Volume 30, No. 2

Journal of the
Korean Society of
Cosmetology

Print ISSN: 1229-4349
Online ISSN: 2765-5881

MOST VIEWED MOST CITED

9,002	The Effects of Benefits Sought for Cosmetics on Motivation to Purchase Cosmetics in Middle-Aged Chinese Women
2,410	A Study on Hair Style and Headdress in the Joseon Dynasty Genre Paintings: Focusing on the Genre Paintings of Danwon Kim Hong-do, Geungjae Kim Deug-shin, and Hyewon Shin Yoon-bok
4,934	Study on the Hair Cut Diagram Comparative Analysis -VIDAL SASSOON, PIVOT POINT, Zone and Section, TONI&GUY Center-
1,989	Comparative Analysis of Beauty Application Technologies in the 4th Industrial Revolution
3,211	The Effect of Clean Beauty Cosmetics on Consumer's Engagement on Consumer Norms and Consumption Behavior

Cited By 7	A Paradigm Shift in Beauty Education in Response to the Digital Transformation Era -Based on Analysis of Trends in the Cosmetics and Beauty Industry-
Cited By 5	The Change of Two Block Cuts by Blocking Location
Cited By 4	Effect of Hair Salon Selection Criteria on Consumer Behavior and Satisfaction
Cited By 3	Expectations on the Application of Makeup Courses which Converged the New Technologies of the Fourth Industrial Revolution
Cited By 3	A Study on the Perception, Risk Perception Change and Satisfaction of Eyebrow Semi-permanent Makeup before and after Eyebrow Henna Cosmetic Treatment

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